Why is Storytelling Important for Your Business?

By: Value News | Category: Professional Services | Issue: September 2021

1. Stories create purpose and drive action.
Stories give the audience purpose and a motive to take action. Storytelling conveys purpose, and businesses with purpose are noticed and win the loyalty of consumers.

2. Using storytelling in your business is the single greatest tool you have to win over others. A well-told story can move people to take action or even further your career. With one story, your audience can tell what you value, the customs you engage in, and how knowledgeable you are on a subject.

3. Nothing inspires like a story. People have been captivated by stories since the beginning of time, so it makes sense that brands have started to use storytelling in their marketing efforts with great success. Every company has a story to tell, and if your business can’t properly convey its story, your products likely won’t have as much appeal to your audience.

4. The art of storytelling in business can help forge the identity of your company, create brand awareness, and help people understand it as more than just a seller of products and services, but as a personal adventure that other people can relate to.

IMPACT OF STORYTELLING

Business Development

Competitive Advantage

Maintains Attention and Increases Understanding

Marketing and Advertising

Decision-Making

Transfer Values and Beliefs on to Your Audience

Emotionally Connect People and Create Loyalty

Memorable

Let us give you the guidance in creating your engaging company story.

Helping you quickly and succinctly build your company’s story is what we do.


« All September 2021 Stories

Value News

For more information, contact:

Value News

(918) 828-9600
6705 E. 81st St., Suite 172
Tulsa, OK 74133




More about Value News:

Current Coupons/Offers

Top Stories

A Return to Wine and Roses

September, 2021: A Return to Wine and Roses, the Tulsa Garden Center’s long-standing garden party gala event, has been scheduled for Friday evening, Sept. ... Read more »

Gleam Guard is an Easy, Affordable Kitchen Upgrade Refinish and renew your cabinets and woodwork with little downtime and at much lower cost than replacement.

September, 2021: Fall is on its way and with the cooler weather coming in; you can finally get to your home renovation list before the holidays, starting with your cabinets. ... Read more »

Hope Harbor’s Partners Provide Healing for Families Impacted by Trauma

September, 2021: Did you know that 2 out of 3 children in the U.S. experience trauma before the age of 16?* When children’s bodies suffer emotional trauma, it ofte…... Read more »

Jenks First Annual Main Street Bash and Car Show

September, 2021:  The Jenks Chamber of Commerce and Tulsa Chevy Classics Car Club are kicking off the first annual Main Street Bash Festival and Car Show Saturday, Sept. ... Read more »

107th Rogers County Fair Returns to Claremore

September, 2021: No matter what else has been going on in the world, the Rogers County Fair has brought people from near and far to Claremore to enjoy the experiences of…... Read more »