Service: It’s a Two-way Street

Speedway Chevrolet takes pride in Broken Arrow Community.

By: Eddie Stephens | Category: Consumer News | Issue: November 2006

L-R: Russell Pearson, Jeff Cantrell and Jake Tudor are committed to building outstanding community relationships through outstanding service.

Although most of us, at one time or another, have had what we generally label a bad experience with the Service Department of a car dealership, Speedway Chevrolet focuses on doing everything in their power to make each and every customer’s visit a very good experience. In addition, this Broken Arrow based dealership is building a strong foundation in the community by firmly rooting employees and the organization in community involvement. They are proud of the service reputation they have established, both inside their business and in Broken Arrow and surrounding communities.

Jeff Cantrell is the dealership’s Service Director. “We encourage employees to get involved and make an investment in the Broken Arrow community. We want to be noticeably involved as a company and we encourage our employees to get involved as well. We think of Broken Arrow as our hometown and want to be an integral component in its future growth. Building relationships at the dealership and throughout our city is important to us.”

According to Cantrell, “Employees from each of our departments have caught the community spirit and are involving themselves in Broken Arrow and surrounding area’s civic, academic and athletic organizations. Most of our employees live and shop in Broken Arrow and we all know how vital our own success is to the entire area’s growth.”

Speedway is excited about the new management team now in place and looks forward to its leadership as the company and the Broken Arrow area are challenged to continue growth and expansion.

“Although a lot of the faces here are the ones you’ve seen and trusted for years, we again feel challenged with fresh ideas,” says Cantrell. “You’ve probably noticed the “Under New Management” banner. True, the management team is new, but many of the key people who have been here for years are still on our frontline.”

The dealership’s new management includes General Manager Chris Gilmore. He has been with Speedway for six months and has years of experience in the industry.

Two recognized Service Advisors, Russell Pearson and Jake Tudor, have been building community relationships through Speedway for five years. “These guys are the ‘main-stays’,” Cantrell acknowledges, “They are respected and appreciated by our customers. Frankly, most customers would rather talk to them than to me. They are well known and trusted in the community. In short, they are both quality individuals.”

The customer loyalty which Pearson and Tudor enjoy has developed over time. They always find the time to listen to customers about the problems they’re having with their cars. “They know our best advertising is word-of-mouth and do their best to ensure that their outstanding service approach will be spread throughout the community. In short, this dealership continues to build a good reputation and relationships with patrons,” says Cantrell, adding, “We’re all spending more time on the service drive with our customers to assure accuracy and excellence when doing the services needed.”

“Our techs are highly trained and have vast knowledge about servicing the products we sell,” according to Cantrell. “Our 16 service technicians have a combined experience of 150 years!”

Speedway knows that customer satisfaction is based upon building relationships before, during and after the sale, and continues through the delivery of outstanding service. Building relationships is how they do business.

When shopping for a new or used vehicle at Speedway Chevrolet, you will notice a big difference in selection because of an increase in inventories.

Service quality, trusted, familiar faces, a great reputation and an ever-increasing involvement in community, it’s what Speedway Chevrolet in Broken Arrow is all about!

Jeff Cantrell, his service team and the new management invite you to drop in and take a look around. Service Department hours are: Monday through Friday, 7 a.m. to 6 p.m. and Saturday, 8 a.m. to 4 p.m.

For more information, contact

Speedway Chevrolet

2301 N. Aspen Ave., Broken Arrow, OK 74012
(918) 258-8000

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