By: Duane Blankenship | Category: Automotive | Issue: June 2012
Bill Knight Collision Repair received the Farmers Insurance Circle of Dependability/Eastern Division Repair Facility of the Year Award in 2010, and again in 2011. Winning the coveted award once is a great honor. Winning it two years in a row is unprecedented.
Bill Knight is quick to praise his entire Bill Knight Collision Repair organization for the role each individual played in their selection to receive the award. “From our administrative staff to the technicians who performed the repairs,” said Knight, “all made positive contributions that played a part in our being selected.” The award was for Farmers’ Eastern Division of the United States, which encompasses every state from Oklahoma north, south, and east to the coastline. The selection was made from a total of 2,700 collision repair centers spread across the eastern half of the United States.
Together, Knight and his collision repair team celebrated receiving the award at a luncheon as the award was presented by Farmers representatives. The winning selection was made after considering the speed of repairs, quality of repairs, the working relationship between Farmers and the collision repair center, and survey scores sent back from customers receiving repair services. Farmers also conducts re-inspections of work done by their certified repair centers.
Bill Knight Collision Repair Body Shop Director Dustin McElyea added, “Our customer service representatives, our estimators, our technicians, and our parts department are all on the same page and were all involved in our being the recipient of the Farmers Award. Our parts department has always embraced our Collision Repair Center, and this is just one of the reasons we’ve grown from one location to three in just three years.”
Bill Knight Collision Repair is the 2011 recipient of the Farmers Insurance Repair Facility of the Year Award. Knight (center) is shown with Body Shop Director Dustin McElyea and Farmers Estimator Aaron Jenkins.
Farmers Insurance, Bill Knight Collision Repair, and their customers want each vehicle to move quickly through the shop without sacrificing any repair quality. “When a Farmers customer brings a vehicle to us for repair, they’re treated just like we treat our own customers when they come in to buy a car, obtain recommended services, or need collision repairs,” said Knight. “Our entire staff treats customers the way each of us wants to be treated by others.” It’s no wonder they have been selected to receive the Circle of Dependability Repair Facility of the Year Award two years running.
Bill Knight Automotive conducts an annual campaign supporting DVIS (Domestic Violence Intervention Services) in the Tulsa area. In 2011, they asked Farmers to join them in the project of refurbishing a van to be given to the DVIS shelter. All Farmers agents statewide participated in the project. The van was reconditioned to like-new condition and filled with toys, cooking and cleaning supplies, and other items needed at DVIS shelters. “Farmers and Bill Knight Automotive have had a long-term, successful business relationship that paved the way to our jointly giving something back to the Tulsa area,” said Kevin Davis. “Farmers was overwhelmed by just how great an experience it was for our organization, encompassing all employees and agents.” Kevin is the life and financial specialist in the Farmers Insurance Oklahoma state office.
Bill Knight Collision Repair works on all makes and models of vehicles, and the Bill Knight organization cherishes the long-term trust they have built with customers. That same trust has built a fabric of great relationships. Like Bill Knight says in his advertising campaign, “Go to the name you can trust.”
Blankenship graduated from the University of Oklahoma and has enjoyed a lifetime career in advertising. He started his own advertising business in 1993 and enjoys creating graphic art and writing. Hobbies include hunting, fishing and pencil drawings. Duane and his wife, Janice, have been married over 50 years and are active in their church and community. He has been a contributing writer for Value News/Values Magazine since 2005.