Categories: Advertising, Business Services | Issue: July 2021
How much should a small business spend on advertising? How long does it take to brand my small business? Who is my customer? What is good ROI for advertising? Does advertising in Tulsa help? How do I get customer loyalty? Should I use an advertising agency? What are the best ways to advertise small businesses? How can I get more remodeling jobs?>/br>Local Advertising Services What we do: Value News catalog magazine is direct mailed to over 170,000 homes in the Tulsa metro area. We specialize in driving new customers to your storefront, website and social media platforms. From strategy to content creation...interactivity to follow-through, our goal is to create successful campaigns that engage and cultivate new customers. We begin with defining your competitive advantages and separating you from your competition. Many of our clients initially seek us out because they are frustrated with under-performing advertising results. New businesses benefit from our proven track record to develop community brand recognition quickly, our knowledge to define and emphasize their value proposition, and ideas that incorporate goals and objectives on a tight budget. Are you getting the most from your advertising campaigns? Is your advertising causing you problems? Is your ROI at least 3 to 4 times your investment? Let's talk about how to solve your problems with positive ideas and actions to attract new customers, increase ticket averages, and maintain customer loyalty.
Values With VALUES PERSONAL TOUCH VALUES Magazine and ValueNews.com connect you with your customers on a personal level…in their homes. Unless you plan to take up door-to-door sales, you’re not going to get any closer to your prospects than direct mail. Your message walks right into their home, sits down at their dining room table and showcases your products and professional services with expertise only we can deliver. Reaching customers in their homes is smart, simple and effective. HIGH-QUALITY DEMOGRAPHICS We reach 34-64 years old and up age groups and include $100,000 plus household incomes…we also offer exceptional rural distribution. VALUES News Magazine and Valuenews.com help businesses reach the neighborhoods most likely to generate leads for your company. It is a one-stop, cost-effective approach that enables you to target an audience in Oklahoma: Tulsa, Broken Arrow, Owasso, Collinsville, Bixby, Jenks, Sapulpa, Claremore, Catoosa, Inola, and Chelsea. ECONOMICAL Prices as low as one cent per household! Business is tough and that’s why we have built our business on keeping prices low and returns high. We implement our 1-2-3 strategy for successful advertising. Advertising choices are numerous and can be overwhelming, more importantly, they should integrate together to achieve maximum results. Our team will help create the right strategy to fit your budget and complement your existing marketing program. TIME The combination of our high impact advertising designs, P.R. articles, digital presentations, and search engine optimization works hand-in-hand to bring your business quick branding and R.O.I. In addition to our direct mail marketing magazine, we also provide mobile-friendly digital products that reach consumers anywhere, anytime. We successfully build your responsive landing page optimized for search engines with SEO and are recognized by multiple search engines under various keywords and categories. INCREASE TRUST More consumers trust the information they receive in their mailboxes. Value News’ trademarks are honesty, honor, integrity, quality, and teamwork. Our clients are our marketing partners. Our goal is to generate quality leads, bring buyers rather than browsers, and to increase your company’s dominance, vision, and influence in your community. Your business will be a household name in a few short months using VALUES Magazine and ValueNews.com! It is our outstanding product presentation that makes advertising with us both effective and affordable for businesses of all sizes. VALUES News Magazine and ValueNews.com digital and marketing mail work for most types of businesses, including auto service & sales, institutions, events, restaurants, retail, medical, dental, home improvement, and professional services. Reviews We close two to three really great jobs following an ad...I know it works for us. - Tony, Tile by Tony Having VALUES and ValueNews.com as a part of our advertising portfolio enables us to grow and maintain consistency with our business. It has more than paid for itself, year after year. We've had good results and expect them to continue. - Kalan, LCI Concrete It has provided us outstanding exposure. New customers come from a distance to shop our store in Bixby. It has brought us new customers and also helps us retain established customers. - Kelly, Twisted Soul Sisters Online and direct mail, articles, advertising, social, video WHAT WE DO: We tell your story. Your story is where we begin. Storytelling is one thing that has been and continues to be vital to selling. Storytelling humanizes your company, your products and your services. It is a common thread in advertising, marketing, branding and especially in building trust and credibility. Telling your story gives your brand a voice with influential impact. Personalizing your brand is important to increase affirmatives from first-touch buyers. Did you know storytelling is backed by science? While data only activates 2 regions in the brain, storytelling activates 7 regions. This is exactly why stories are so powerful. From movement to language processing to detailed descriptions, stories create the “next step” to learn more and make an honest buying decision. Producing an engaging real-life scenario about how your products and services will make someone’s life easier and improved is one of three main parts of our advertising and marketing program. Be found on the first page of Google. There is so much more than building an attractive website or landing page to becoming ranked organically on the first page of search engines like Google. It is a combination of online brand longevity, positive activity, among dozens of other factors. Rapidly changing algorithms and what the search engines are looking for today may be old news tomorrow. You can bid for key word advertising and pay for first page representation; however that tactic can become outrageously expensive if your company, product or service is an extremely competitive brand. Our dynamic search engine optimized landing pages have a consistently proven track record in helping our clients to rank on the first page of Google. Our small business clients who operate on limited budgets depend on the top organic rankings we provide. Build action. We use market-tested strategies and tools for breakthrough sales performance. Our strategy driven full-service multi-media products cover digital buying and direct mail services, all aspects of online advertising, graphic design and copy writing, video and photography, Values News Magazine online and delivered to mailboxes and drop locations throughout Northeastern Oklahoma, email, banner and tile advertising, leading content and native marketing, social media services, etc. Our VNM program will personalize your marketing message, drive more people to your store or website, and result in more new customers. About us. Headquartered in Tulsa, Oklahoma, VALUES, Inc. Media Services has built an exceptional reputation for bringing new customers to local business for over 29 years. Founder, Mary Bransford says her staff takes great pride on the number of “customers for life” they have here. Businesses from all stages of growth rely on Values Media Services for their marketing and advertising needs. It all begins when we get to know your needs and goals, and help fulfill them. Specifically, we play a key role in our communities in improving personal lifestyles, competitiveness in the business environment, and to build stronger brand availability to those we serve. Our repertoire of services continues to grow and evolve along with the ever-changing media landscape. We support dozens of local charities, non-profits, churches and other helpful organizations by building community awareness and promoting their fund-raising efforts. Your next step: For more information and pricing about our marketing strategy, reach out to us at ValueNews.com and click on “CONTACT US”; or call 918.828.9600.