Advertising in the Value News Publication |
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The Value News monthly publication strives to provide readers with great values from their favorite merchants combined with reliable information about the businesses, products and services available in their respective markets, as well as information about community events, entertainment and other interests. Helping Businesses Our first objective is to help separate your business from the competition. As the Tulsa Metro leader in cooperative direct mail, we will put our extensive knowledge of marketing trends and techniques and our unique marketing program to work for your business. A Dynamic Strategy Successful marketing/advertising campaigns must include a strategy. Our program works by creating a strategy tailored to your business and implemented through public-relations-style stories and call-to-action coupon and sale advertising. We can help you increase sales traffic and build market dominance and brand recognition. Appealing Content Value News attracts consumers with a wide variety of quality offers from the best merchants, informative articles, and friendly graphics in an easy-to-read design. Consumer Confidence Because it has been delivered to their doorsteps every month since January 1993, area consumers trust the information they find in Value News and they associate that trust and familiarity with Value News advertisers. Reach Your Best Customers Value News targets family residences in Tulsa and surrounding areas. Five distinct issues are published each month–Tulsa, Broken Arrow, Owasso & Collinsville, Rogers County, and Bixby–and we have plans to add more issues in the near future. See our Circulation information for details. Proven Call-To-Action Marketing Studies have shown that coupons are one of the most successful marketing tools in history.
Measurable Results No other marketing vehicle has produced more measurable results. Every time a customer uses a coupon, you know where that customer has seen your advertising, and the tangible, trackable results make coupons an excellent choice for test marketing. Value News clients enjoy results all month long. The Coupon Leader Consumers mention Value News more frequently than any other direct mail company or newspaper in connection with coupons in Tulsa and surrounding areas. Guaranteed Delivery The U.S. Postal Service guarantees accurate and on-time delivery of your message, making Value News ideal for coupons, new business or product introduction, test marketing, lead development and co-op advertising. Cooperative Direct Mail Savings Value News provides all the proven sales punch of direct mail at a fraction of the cost because it is a “cooperative mailing concept” in which businesses share the printing, handling and postage expenses to get direct marketing results. Advertising in Value News can cost as little as 1¢ per household. Superior Service We have highly-trained and experienced advertising/marketing professionals to serve and work closely with you to create the most effective advertising program possible for your business. Proven Results Value News has a proven track record of delivering excellent results to its clients – not just promises. More than 85% of Value News advertisers each month are repeat advertisers. With over 9.5 million offers delivered annually, we are the Tulsa Metro leader in cooperative direct mail. View Our Circulation Information • Compare With Other Circulations |
A Unique Advertising Format & Strategy
Appealing to Consumers with a combination Values